Problems Employees Face

• Lack of product information on labels and store printed cards
• Lack of cross-department product knowledge
• Time consuming to learn about your own department’s products, especially if you are new
• Being the only one on the floor to help customers while passing through another department
• Have to hunt down an employee of another department or store manager when you have a question you cannot answer
• Nowhere to find or look up product information, register point of sale system only shows department and price

Problems the Store/Management Faces

• Customer complaints of unhelpful and ill-informed staff
• Wasted time/hours on tracking down department members and/or management to answer product questions
• Expensive to train new employees on thousands of products
• Expensive to keep all employees up to date on new products and food trends

Problems Customers Face

• Being left in the aisle for an undetermined amount of time waiting for a department specialist
• Having employees tell you they don’t know and the person who knows isn’t working right now
• Frustration with not being able to find a product that meets your special dietary needs

Use Cases & User Flows